Finding the perfect WordPress theme that is loaded with all the essential features is really rare these days. Astra is one of those rare WordPress themes that make you say, “Wow!”
With more than 700,000 installations and 3,300+ 5/5 star ratings, Astra is the best all-in-one theme for a WordPress site.
Let’s be honest, we all have certain criteria before buying a WordPress theme. But most of the themes lack a few of them, so you have to settle for the one with the least number of unfulfilled criteria points.
But that’s not the case with Astra. It comes with:
- Pre-made templates
- Multiple layouts
- Support for Google and custom fonts
- Conversion focused elements
- WooCommerce, LifterLMS, LearnDash integration
- Hooks & filters
- Exclusive widgets
What else do you need in a theme?
Astra is fully compatible with WooCommerce. So if you are looking for a theme for your WordPress eCommerce site, then I don’t think there are any themes that can beat Astra.
Astra has all the features inbuilt that you would require to start a blog or create a successful WooCommerce site.
So, without further ado, let’s check out all the reasons that make Astra a perfect choice for your eCommerce site.
Reasons to Choose Astra For Your eCommerce Site
The points I’ve mentioned below are in no particular order. But that’s a sure thing that all of them will make you fall in love with Astra.
Exclusive WooCommerce Features
Astra comes with all the essential eCommerce features that we commonly need.
Customizable Grid Layout
Grid layout is the core requirement of any eCommerce store. Using Astra, you can showcase your products in a customizable grid layout.
You have the complete flexibility to modify all the details shown by the grid. Use this grid layout on the store’s home or archives.
Sale Bubble
Discounts increase the conversion rate, and there is no doubt in that. With Astra, you can easily add a sale or discount bubble to the products.
This bubble can be customized to show the sale notification or the discount value in many different colors and styles.
Off-Canvas Sidebar
You can use the off-canvas sidebar to show filter options without covering any space on the screen. All the contents will be contained in the canvas.
This canvas will only show up when the trigger button or link is clicked. So, no wastage of valuable space.
Product Quick View
Astra makes it possible to add a quick view popup to the product listings and archives.
Quick views let you view the products without leaving the current page.
Infinite Scroll
If you want to save your users from the pain of navigating between the product pages, then you’re in luck with Astra.
Astra has an infinite scroll option that infinitely loads the products when scrolled down without the need of clicking any “next page” buttons.
This option is really convenient if you have tons of products listed in your store.
Dropdown Cart
Astra makes the cart management process pretty simple.
Users can easily check the contents of the cart and remove the unnecessary ones without leaving the page or reloading the existing one.
High-Converting Checkout Pages
eCommerce conversions happen on the checkout pages. If your checkout pages are not attractive enough, there are chances that visitors will leave your site without making any purchase, and you don’t want that.
Hence, Astra lets you design high-converting checkout pages with tons of options.
Various Product Image Gallery Layouts
Product images matter a lot. The way you show them also matters a lot. With Astra, you can show the gallery in horizontal or vertical layouts.
Breadcrumbs
Breadcrumbs are good for SEO and user experience.
Astra lets you add breadcrumbs with the schema to your product pages. This helps users in easy navigation.
Ajax Add to Cart
Let the visitors add the product to the cart without leaving the page.
Product Navigation
Astra lets you navigate between multiples products using the product navigation buttons.
This way, users can effortlessly check more of your product listings.
Related & Up-Sell Products
Show related products on your products listing to up-sell them.
This Astra WooCommerce feature can help you increase your sales using the up-sell strategy.
Astra has tons of more WooCommerce related features that help you build a successful eCommerce store using WordPress.
Now, moving on to the other features.
Page-Builder Friendly
Astra is built from the ground up to utilize the 100% power of page-builders like Elementor and Beaver Builder etc.
That makes it really convenient to set up an eCommerce store because your goal is to launch your store as soon as possible.
To take things to the next level, Astra has Ultimate Addons for Beaver Builder and Ultimate Addons for Elementor plugins.
Fully Customizable
When it comes to customization flexibility, Astra is as flexible as:
Now you can imagine ?
There is no part or element or section of Astra that is not customizable. You can change all the design options, switch between layouts, adjust margins & paddings, fonts, colors, background image, structure, and almost anything.
With Astra, the only limit is your creativity!
Comes With Ready to Use Templates
That’s one of the reasons why I would recommend you to go with Astra for your WooCommere site.
You don’t have to spend days or hire a designer to design a store for you. It comes with tons of eCommerce, Blog, and other themes that can be imported with just one click.
Not only that, but they also have templates specific to the page builder you are using to utilize its power.
Their team adds new templates regularly so, you never run out of options.
Responsive on all Devices
eCommerce sites need to be fully responsive. You never know your possible customer’s device that he/she will use to make the purchase.
Most themes lack this functionality. Even if they are responsive, on some devices, you can see that the layout is breaking.
Sites built with Astra automagically adjust according to the device of the end-user.
You don’t need to configure anything or write any codes, Astra is fully responsive straight out of the box.
Breathtaking Speed & Performance
Your eCommerce site needs to be fast, or people will leave your site, resulting in high bounce rates.
Not only that, but Google also doesn’t like sluggish sites very much. So, your store’s speed matters a lot in its success.
I wouldn’t hesitate to say that Astra is one of the fastest WordPress themes out there. Here’s why this theme is crazy fast:
- No jQuery
- Less than 50KB theme size
- Optimized Code
- 100% Pingdom Score
I run a test on Astra’s demo site using DomCom global site speed test, and below are the results:
You can see that the result is pretty great. For a lengthy and stuffed site like this example, it would take at least 3 secs to completely load the page on 2nd visit, but Astra did it in only 1.7 secs.
One more thing to note here is that the average 1st load time is longer because the server caches the site on the first visit. Then on the avg 2nd visit, the actual load time shows up.
To unlock the full potential of Astra’s performance, I would suggest you use a CDN on your eCommerce site built with Astra. I use and recommend BunnyCDN. Check out my BunnyCDN Review along with the step-by-step tutorial to set it up on WordPress using WP Rocket.
SEO Friendly
There is no alternate to organic traffic. You can always drive traffic to your site using paid ad campaigns. But it costs money and hence lowers the profits.
Astra is an SEO friendly theme that is developed to be loved by the search engines.
Astra is built with the best quality coding standards to ensure that your site’s speed is not compromised with all the powerful features.
It also comes with inbuilt schema markups that make it an ideal theme for good SEO results.
Reliable 24/7 Support
If you ever need any help, Astra’s support is there for you 24/7. For basic problems related to configuration or settings, you can always check their library of helpful videos and well-documented articles.
- 24/7 Dedicated email support
- Dedicated Facebook Group with over 10,000+ active members
- Video tutorial library
Affordable Price Tag
Unlike other themes that cost you a fortune and require you to pay for all the additional features you want, Astra has three simple pricing plans:
| Astra Annual Pricing | Astra Lifetime Pricing |
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Below are the pricing plans with all the included features:
Frequently Asked Questions
Is Astra a WooCommerce theme?
Astra is a multipurpose WordPress theme that can be used to design and develop and kind of site. But for eCommerce, Astra has special integrations and features, making it the best WooCommerce theme ever.
What is Astra’s price?
Astra offers three simple pricing plans for both annual and lifetime durations. Check the complete pricing details here.
Can I download Astra for free?
Sure, there’s a free version that can be downloaded by anyone. The free version has only limited features. So, if you need to unlock the full potential of the theme, you have to go with the paid plans.
Final Words
Astra theme is a powerhouse launched in 2017 by the Brainstorm Force, the same company behind the successful projects like Convert Pro, Schema Pro, and WP Portfolio.
No matter what your requirements are from a theme, if it is needed for WordPress, Astra got you covered.
The theme wasn’t developed overnight just for fun. Their team has spent countless hours to research, design, collect feedback, and finally launch the best WordPress theme of this decade.
I use Astra on some of my sites, and all I can say is, “go for it!”
Feel free to share your views in the comments section below. Cheers!
